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Tokyo’s Shinjuku to ban more than half of vacation rentals

Natalie Fisher by Natalie Fisher
September 7, 2026
in Business
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Tokyo tourist hotspot Shinjuku as a large residential population, who have become increasingly exasperated with tourists who fail to properly dispose of rubbish, smoke where they're not supposed to, and make too much noise. ©AFP

Tokyo (AFP) – Tokyo tourist hotspot Shinjuku will impose a ban on more than half of its holiday rentals including homes on Airbnb after a surge in complaints about visitors, an official said Monday. Known for its buzzing commercial and entertainment district, Shinjuku has around 4,000 short-term rentals, according to the ward’s official website. That is nearly 10 percent of Japan’s total.

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But its large residential population has become increasingly exasperated with tourists who fail to properly dispose of rubbish, smoke where they are not supposed to, and make too much noise. A Shinjuku official supervising holiday rentals told AFP that the district was “planning to revise the current ordinance…to ban private lodging” in residential zones and areas near schools. “As the number of private lodging businesses has risen, complaints and troubles around them have increased,” the official said on customary condition of anonymity.

More than 50 percent of short-term rentals in Shinjuku face a ban under the new rules, he said, adding that the plan would formally be announced by the Shinjuku mayor on Tuesday. The policy will only apply to existing rentals, the official said. It is likely to result in the closure of around 2,000 properties, including an unknown number on Airbnb.

Japan aims to attract 60 million foreign tourists by 2030, up from 42 million in 2025, but overtourism has emerged as a major challenge. Residents of Japan’s former imperial capital Kyoto and other hotspots have expressed annoyance at selfie-taking crowds as well as traffic congestion and soaring land prices. In Shinjuku, the number of complaints over vacation rentals increased by around 40 percent in the fiscal year to March, the official said.

“Many complaints are about the violation of trash disposal rules while others include smoking and trespassing,” he said. American tourist Luke Jemison, 24, told AFP that the rules “make sense, because of noise.” Masaru Sato, a Shinjuku resident in his 70s, said “many foreigners, including operators of private lodgings, don’t follow local rules.” “This area gets dirty because the way they dispose of trash is very messy,” he told AFP.

AFP has contacted Airbnb for comment. Several hosts in Shinjuku declined interviews when contacted by AFP. In July, the Japan Tourism Agency gave municipalities the right to regulate short-term lodgings if “a tranquil living and educational environment” is under threat or if they “hinder the maintenance of a permanent population and local community.”

Kyoto is also considering a ban on short-term lodging, but only for new rentals within residential and industrial areas. Other global cities have cracked down on private lodgings available through online rental platforms. That is partly due to overtourism concerns, but also because some residents say home-sharing websites for tourists deprive locals of apartments for long-term rent and push up prices for homes remaining on the market. Barcelona, one of Europe’s most-visited cities, aims to ban apartment rentals to tourists by 2029 to ease a housing shortage. Under rules introduced in 2023, New York prohibits rental periods of less than 30 days unless the host lives in the property.

© 2024 AFP

Tags: housingovertourismtourism
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