Berlin (AFP) – Borussia Dortmund will not extend a sponsorship arrangement with German arms manufacturer Rheinmetall after fan criticism of the deal, the Bundesliga club said Friday.
Signed in 2024, the three-year deal sparked fan protests in Dortmund and further afield, with some supporters critical of the partnership with the Duesseldorf-based weapons manufacturer. “We are aware of the criticism from our members and segments of our fan base,” club chief Carsten Cramer said in a statement explaining why the 2027-expiring deal would not be extended.
“At the 2024 general meeting, members voted on a motion not to extend the partnership agreement with Rheinmetall beyond 2027.” Some fans have unveiled banners critical of the arrangement, while a protest was held outside the stadium in 2024.
Cramer, who took over after the deal was signed, admitted he was personally in favour of extending the lucrative arrangement. “Dialogue, engagement, and criticism are explicitly encouraged as part of our ongoing exchange with our membership -— and we are listening.”
Cramer said the loss of the sponsorship money would “reduce our financial flexibility,” but pledged to explore other solutions. Germany’s biggest weapons maker, Rheinmetall manufactures military equipment including tanks, guns, and air-defence systems, along with ammunition and naval artillery. The company has been a major beneficiary as Europe rearms in the wake of Russia’s invasion of Ukraine and amid growing doubts over US security commitments.
© 2024 AFP
